UnlockSkill — ChatGPT Plus & CapCut Pro Video Ad
A 30-second UGC-style video ad for UnlockSkill, selling ChatGPT Plus and CapCut Pro premium access to a Nepali audience. Edited with Nepali captions, app icons, animated UI cards and a message-us CTA.
Project breakdown
Challenge
Explain a digital product offer (premium ChatGPT and CapCut access) in about 30 seconds, in a way that feels like a friend recommending it rather than a hard sell.
Strategy
Open with a relatable question and a scroll-stopping hook. Show the everyday pain (usage limits, watermarks, locked Pro effects), then reveal that UnlockSkill offers both tools, and finish with one clear action: send a message.
Execution
Cut a talking-head UGC performance to a fast rhythm and added Nepali captions with highlighted keywords. Built on-screen ChatGPT and CapCut icons, a usage-limit card, a watermark and Pro-effects card, a Premium Access checklist, No limit and No watermark badges, and an animated Message-us end card.
Result
A finished 30-second 1920×1080 ad creative for UnlockSkill's Meta messaging campaigns, where the problem, the offer and the CTA are clear even with the sound off.
Project visuals
What this work needed to achieve
- ✓Hook viewers in the first seconds
- ✓Show the problem before the offer
- ✓Keep it readable with sound off
- ✓Drive people to send a message
What was produced
- ↗Edited 30-second video ad
- ↗Nepali caption system
- ↗Animated app and UI cards
- ↗Message-us CTA end card